After months of testing, Sony has formally unveiled its Soneium blockchain. The business thinks Web3 can offer a remedy since it feels that the internet is too centralized. It acknowledges, meanwhile, that many Web3 apps are too complicated for typical consumers. The Soneium blockchain, its cryptocurrency exchange S.BLOX, and the fan marketing platform SNFT are the three main services that Sony is launching in order to solve this.
Soneium Minato Testnet: An Outstanding Beginning
With 32 applications from the “Soneium Spark” incubation program, the Soneium Minato testnet has already shown notable growth. It contains a variety of apps, including social and financial utilities, games, and NFTs. Over 47 million transactions have been completed and 14 million accounts have been created on the network, indicating a successful launch for Sony’s new business.
Making Use of Intellectual Property: Sony’s Competitive Edge
Sony intends to incorporate its extensive collection of intellectual property, which includes properties from Sony Music and Sony Pictures, into the blockchain. The option to download digital collections and access unique material via blockchain wallets while buying Prime Video titles is a noteworthy feature for Japanese consumers.
Technology and Strategic Partnerships
Startale Labs and Sony Network Communication Labs in Singapore worked together to develop Soneium. Known for creating the Astar Network, Startale holds a minority stake in the recently rebranded Sony Blockchain Solutions Labs. Soneium, like Coinbase’s Base chain, operates on a distinct technology, an Ethereum Layer 2 blockchain based atop Optimism, despite their cooperation.
The Crypto Exchange S.BLOX and Recent Advancements
Sony’s renamed cryptocurrency exchange, S.BLOX, will release a new mobile app in conjunction with the Soneium debut. The exchange will further develop Sony’s blockchain ecosystem by giving away fractional Bitcoin to new customers in Japan.
SNFT Fan Marketing Platform: An Innovative Approach to Fan Interaction
In February, SFNT, Sony’s NFT marketplace, will provide a brand-new Fan Marketing Platform that is completely Soneium compatible. The goal of this platform is to give fans an easier and more interesting method to engage with the material and creators they love.
Sony’s Perspective on Blockchain’s Future
Sony wants to make blockchain more accessible by integrating it with its other products, making it easier for regular people to use, and using its vast resources to promote Web3 adoption.
